TMB: Panyee FC

Monday, February 6th, 2012


They wanted to play soccer but had no land. They didn’t let that stop them. Watch the origin story of Thailand’s famous youth soccer club, Panyee FC in the is inspiring branded film.

TMB bank have launched a new brand vision “Make THE Difference” by making a film to inspire people to start thinking differently. With a hope that they will start to Make THE Difference to their own world. It doesn’t have to be big, but a little can create positive changes. This film is based on a true story. In 1986 a football team that lived on a little island in the south of Thailand called “Koh Panyee”. It’s a floating village in the middle of the sea that has not an inch of soil. The kids here loved to watch football but had nowhere to play or practice. But they didn’t let that stop them. They challenged the norm and have become a great inspiration for new generations on the island.

Client: TMB Bank Public Company Limited, Thailand
Advertising Agency: Leo Burnett Group Thailand by Arc Worldwide
Creative Director: Sanpathit Tavijaroen
Art Director: Park Wannasiri
Copywriter: Puttipong Pattanapongsagorn, Chanwit Nimcharoen
Producer: Sompetch Nuntasinrapachai
Account Service: Suthasi Sukpornsinchai, Phatarada Tritiprungroj
Directed by: Matt Devine of The Glue Society
D.O.P: Geoffrey Simpson
Producer: Alice Grant
Production Company: Revolver Film
Editor: Dan@ The Editors, Sydney
Sound Production: Jingle Bell Bangkok

Comments are closed.

Leave a Comment