Reebok | The Answer IV Re-Release

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Reebok had the chance to catch up with Allen Iverson in July with exclusive interviews – hosted by Todd Krinsky, Reebok’s Global VP of Classics, Basketball and Entertainment – to talk about his career, the launch of the Answer IV’s as well as the legendary crossover move in Game 1 of the 2001 NBA Finals against the Lakers when Iverson was with the 76ers. Launching August 10th.

 


 


In the wake of the August 10, 2012, one-time re-release of the Answer IV, Todd Krinsky, Reebok’s Global VP of Entertainment and Basketball, talks about the re-release of the Answer IV’s.


Originally released in 2001, the Reebok Answer IV was worn by legendary point guard Allen Iverson during an unforgettable season. In addition to being crowned the league’s Most Valuable Player, Iverson and his Answer IVs led the Philadelphia 76ers to the NBA Finals against the Lakers. Arguably the biggest “did-you-see-that” moment of the series – and most memorable image of Iverson in his Answer IVs – was the legendary “step over” in Game 1.

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